Guest Blog

With all the controversies surrounding inaccurate bills and bill shock, the need to overhaul billing communications is increasingly well understood among organisations. However, this isn’t just a technical issue. Getting the design of a bill right makes the bill easier to understand, more attractive to read and results in real business benefits. Why taking a […]

Could we soon be opening an Amazon bank account and getting loans and mortgages from the e-commerce giant? Reports earlier this year that Amazon was considering buying the US bank Capital One highlight the fact that controlling how we buy goods, as well as where we buy them, would make a great deal of sense […]

The Internet of Things is all about the connection of things, simply because we can. If that observation was true, we could simply string cable from one thing to next and declare victory. Job done. Sadly, it is not the case. Two elements of the IoT data deluge confound the rollout of those transformative implementations […]

With the focus on delivering a frictionless user experience for customers, direct operator billing (DOB) is becoming more popular for Over the Top (OTT) services. In the US, for example, Comcast and Netflix customers can opt to have their Netflix charges presented on their Comcast bill. In the UK, Spotify has a similar arrangement with […]

Modern football is huge business. Every season millions of fans take their seats in stadiums, pubs and homes up and down the country to witness excitement and entertainment unrivalled in any other medium. It also seems to get bigger every season. We live in an era of £200m transfer fees, £500m sponsorship deals and Television […]

PathFinder4 Ecosystem Expert and Influencer, Andrew Vorster explains how to create preferred innovation futures. For years now I have cringed when someone introduces me as a “Futurist”. Thanks to media attention, marketing hype and the proliferation of snake-oil- salesmen, the once respected academic discipline of foresight now conjures up images of mystics and shamans and […]

Hands up – I’m an analyst. Except I stopped calling myself that a long time ago. Why? Well apart from the similarity to the word ‘analist’, which does tend to describe our obsession with detail, the title means so little these days. Years ago, the industry analyst was an expert that shared best practice, an […]

No longer considered a social or professional taboo tattoos have, by and large, become a mainstream concept that is now considered commonplace both publicly and in the workplace. The U.S. Food and Drug Administration currently estimates that 45 million Americans sport a tattoo, with more women than men wearing ink in their skin. Much of […]

We need new solutions for collecting and using data that strikes the right balance between consumer benefits and control over their own data. I was looking for the opening hours of a local supermarket in San Francisco from Google Maps. When I found them, Google also told me an interesting additional detail: “You visited this […]
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