There are many technology trends in Australia at the moment. So said Alistair Carwardine, IT Director of M2 Group during the recent Mobile World Congress. Chief amongst them is the surge in bandwidth usage – and speed – as customers now want to watch Netflix and other such services. Not only that, “but more and more ‘OTT’ products are being rolled out, and ISPs face the challenge of making them work, and work seamlessly.”
The growth in what Carwardine calls mobility is also a phenomenon, as customers no longer want to ring their ISP, but want to interact via their mobile device, again, seamlessly. This trend towards seamlessness is also reflected in the roll out of the National Broadband Network. Initially designed as a ‘fibre to the home’ initiative, it is changing as it becomes a multi technology platform.
There are other trends too, says Carwardine, as the regulatory environment struggles to adapt to the pressures of balancing security with privacy. And as customers become more cost conscious and savvy about technology, Carwardine says that their partnership with Cerillion has helped them innovate and adapt, rolling out functionality that allows them to take orders and provision seamlessly, while automating billing and providing first class support for their customers.
Watch his video here.
‘Mobility’ is a thing now?
Apparently (for Australia at least)!