Mobile price war no longer sustainable

Written by on April 15, 2015 in Snippets with 0 Comments

The mobile price war consumers have enjoyed in South Africa since Cell C fired its 99c salvo has become unsustainable. The price war – instigated by then Cell C CEO Alan Knott-Craig in 2012 and reaching its apex in 2013 – is now in reverse, with two of SA’s three big mobile operators already having upped their prices, and MTN likely to follow.

Why, and what do consumers think of the rising prices? Read full story here…

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