Tag: direct marketing

Is the advertising industry running out of space to advertise?

Is the advertising industry running out of space to advertise?

Written by on October 13, 2016 in Opinion with 1 Comment

One problem with advertising is that we are simply running out of space. The other, perhaps bigger, problem is that within the definition of advertising we have to include the beast that is direct marketing, as perpetrated by Facebook, Google and others. Of course it can argued that some of the adverts on Facebook are creative, […]

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