Tag: Nintendo
News highlights for July 27 Nintendo’s Mario eyes a Mickey Mouse merchandising makeover Flush with the stunning popularity of the Pokemon GO mobile game, Nintendo aims to make more from marketing popular characters such as Super Mario, taking a leaf from the Walt Disney playbook where Mickey Mouse and friends bring in billions of merchandising […]
Everyone is talking about Pokemon GO. It is a phenomenal success. It went straight to the top of the free apps list, it is on more Android phones than Tinder and people use it more than WhatsApp and Instagram. Some observers examined its flaws from every angle, trying to find downsides. There was an initial […]
TOKYO (Reuters) – Shares in Japan’s Nintendo Co Ltd soared again on Monday, bringing market-value gains to $7.5 billion in just two days as investors cheered the runaway success of Pokemon GO – its first long-awaited venture in mobile gaming. The game, which marries a classic 20-year old franchise with augmented reality, allows players to […]
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