Tag: shared plans

Behold a New Buzzword – Introducing ARPA

Behold a New Buzzword – Introducing ARPA

Written by on July 3, 2013 in BillingViews, News with 1 Comment

Most people agree that the term ARPU needs a makeover. Many will promote ARMU as a more useful metric. ARPU – Average Revenue per User – has no relation to costs. Without factoring in costs, you could earn $ 1,000 per year from a customer but if it costs you $900 to serve him, it […]

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